The Chinese EV carmaker Zeekr made headlines in Australia with the announcement of a considerable price slash for its premium compact SUV called Zeekr X. It ran a niche category of the luxury EVs with its futuristic design and advanced technology. Yet, with this new strategy in place, it is charting a path of brand-building on a bigger scale in the Australian EV arena.
Luxury Meets Affordability
Beautifully crafted with Scandinavian minimalism in mind, Zeekr X offers twin digital screens, an electric motor that makes for a sharp acceleration, and thrilling smooth-drive experience. Previously above AUD \$75,000, the new price tag of nearly AUD $60,000 makes it far more attractive to a more wallet-conscious crowd looking at an alternative to Tesla, Polestar, or Hyundai’s Ioniq lineup.
Such a price reduction is certainly going to pique interest among urban drivers who appreciate looks and performance alike, particular in cities like Sydney and Melbourne that are rapidly raising demand for EVs.
High-End Features with Price Cuts
Despite the drop in prices, the Zeekr X continues with top-drawer offerings, including long-range battery capability of up to 440 km on a single charge, fast charging support, autonomous parking, and premium cabin materials. All the ride safety gear is there-lane assist, adaptive cruise control, and emergency braking systems.
From the looks of it, drop in prices has not compromised build quality nor features of technology, which means that Zeekr intends to scale aggressively and compete internationally, including Australia.
Table: Zeekr X 2025 Price and Key Specs
| Feature | Details |
|---|---|
| New Starting Price | Approx. AUD \$60,000 |
| Driving Range | Up to 440 km per charge |
| Charging Time | 10-80% in about 30 minutes |
| Drive Type | Rear-wheel and All-wheel Drive options |
| Interior Features | Twin screens, minimalist design, AI tech |
| Availability in Australia | Expected by late 2025 |